Cointreau by Remy Cointreau is now in India



by Remy – World’s most famous crystal clear spirits – a subtle alchemy of the senses. Now you can pamper yourself with the luxury of luscious cocktails with .

New Delhi, September, 2010 – It’s stylish, unconventional, full of glamour, …….…..Its Cointreau – World’s most famous crystal clear spirits. Cointreau’s distinctive square-shaped bottle, with rounded shoulders and warm amber color is recognized worldwide. Cointreau is best known as being a key ingredient in the most popular cocktails like, Margarita Cosmopolitan, Sidecar and Cointreaupolitan. This natural ingredient is a perfect balance of bitter and sweet orange peels grown and meticulously selected for their quality.

Cointreau is a quintessentially French brand, a product which transcends fashions and trends. Its versatility, defined by its capacity to combine the richness of its flavors and aroma, make it a perfect choice neat or on ice.

Enveloping fragrance

The exotic sensuality of white flowers, fruits and spices married with pure essential oils from sweet and bitter oranges arouse curiosity and heighten imagination. Close your eyes. Let yourself be carried off to the ends of the earth, where nature’s rich ripe fruitfulness is gently caressed by warm sparkling sunshine

Fine clarity

On first appearance the spirit is without artifice, flowing naked and crystalline from out its amber bottle. This purity clouds on contact with ice, which confers a gossamer pearl-white aspect to its translucent robe. Like a touch of powder on an upturned face, it leaves an impression of sophisticated coolness.

A PERFECT MARRIAGE

On the rocks? Short or long with a fresh mixer? Perhaps in a classic Margarita or Cosmopolitan? Whatever your taste, whatever the fashion, season or mood, Cointreau can be mixed and matched to fit right in. Most recently it has been spotted in Cointreau Bubbles, mixed long and chilled over ice with fresh fizzy tonic or sparkling water. So simple! So chic! Today it stars in the glamorous Cointreaupolitan, a contemporary twist on the famous Cosmopolitan. Everyone wants a taste– and who could blame them?

Taking cocktails to a luxurious level Cointreau is authentic choice of many top bartenders in the smartest and most fashionable bars. Cointreau is the heart and soul of many cocktail. The combination of Cointreau’s orange notes to any drink creates unforgettable experience. In 1948, socialite Margarita Sames combined Cointreau, tequila and lime to create the original margarita.

The average retail price for a 750mL (25.4 oz.) bottle of Cointreau is INR 2800. Its available in leading liquor shops and five star hotels.

Famous for its “be Cointreauversial” attitude? Brand is represented by DITA VON TEESE, International brand ambassador –famous queen of Burlesque

About Rémy Cointreau International

The French-based Rémy Cointreau Group is the global leading manufacturer of ultra premium spirits and champagnes. With an annual turnover of over 800 million euros, the Group is the sterling result of the union between a long-standing family heritage and modern commercial acumen, backed by an outstanding portfolio of brands leading the premium and ultra premium wines and spirits markets. These brands include Rémy Martin Cognac, Louis XIII by Rémy Martin, Cointreau Liqueurs, Piper-Heidsieck Champagne, Charles Heidsieck Champagne, St Rémy Brandy, Metaxa Brandy, Mount Gay Rum and Passoa. Increasingly, The Rémy Cointreau brands are regarded as worldwide benchmarks for premium wines and spirits by elite customers, with solid product reputations resulting from strong traditions which have been meticulously upheld.

Today Rémy Cointreau has a presence in more than 150 countries around the world. This gives the Group not only better access to its premium customers, but also a deeper understanding of their needs in different markets, ensuring that the diverse and ever changing needs of premium customers in different markets are consistently met through its brands.

For further information, please contact:

Neha Singhvi/ Deepti Bhadoria/ Priyanka Dogra

Corporate Voice| Weber Shandwick

9811056927 / 981147175 / 9999240487

nsinghvi@corvoshandwick.co.in / deepti@corvoshandwick.co.in